Retail Digital Marketing Lead Head Office (Coventry) |  Full Time (37.5 hours/week) |  Permanent |  Circa £40K Are you a forward-thinking digital marketer ready to make your mark at the heart of a values-led, community-focused organisation? Heart of England Co-operative Society is on the lookout for a Retail Digital Marketing Lead to drive our digital brand presence across food and funeral services. If you’re data-driven, strategically minded, and excited about emerging tech and AI, this could be your perfect next step. About the Role In this pivotal role, you will: Develop and lead an always-on digital marketing strategy across social media, email, websites, and a soon-to-launch mobile app Drive engaging, personalised content that reflects our brand values—community, value, charity, ESG, and diversity Shape our CRM strategy across the full customer lifecycle: acquisition, engagement, loyalty, and advocacy Optimise digital campaign performance through analytics, segmentation, and A/B testing Champion innovations in AI and emerging tools to enhance marketing efficiency and creativity Support our mission to be the leading community retailer by promoting programmes like Helping Hearts and Pennies Collaborate with internal teams and third-party agencies to deliver targeted campaigns that increase footfall, average basket value, and brand loyalty Manage our digital coordinator/apprentice and marketing budget   What You’ll Bring You will be: A highly organised, strategic thinker with a creative spark Passionate about digital marketing trends, tech, and AI-powered innovation Comfortable in a fast-paced, multi-priority environment A confident communicator and team player who thrives on collaboration Results-focused, with a strong track record of digital campaign delivery You will have: 5+ years of experience in digital marketing or CRM (ideally in retail) Proven expertise in Meta Business Suite, Google Analytics, and content tools Experience developing paid/organic campaigns targeting local demographics A strong understanding of customer journeys and multichannel engagement A degree (or equivalent experience) in digital media, marketing, or a related field Experience coaching or managing others and supporting professional growth   Why Join Us? At Heart of England Co-operative Society, you won’t just work on campaigns—you’ll shape a digital presence that reflects real values and makes a real difference. We're a purpose-driven organisation that puts people and communities first, while embracing innovation and growth. You’ll join a team that values creativity, collaboration, and continuous learning—where your ideas and expertise will directly influence how we connect with thousands of customers and members every day.   This is your chance to lead with purpose, grow with impact, and help define the future of retail marketing in a truly values-led business. How to Apply If you’re ready to bring your digital expertise to a role that really makes a difference, we want to hear from you.

Marketing Lead Head Office (Coventry) |  Full Time (37.5 hours/week) |  Permanent | Circa £40K   Are you a strategic, creative, and tenacious marketing professional ready to make a meaningful difference in your community? Heart of England Co-operative Society is seeking a Marketing Lead to champion our brand across our food stores, funeral homes, and wider Society initiatives. You’ll lead the delivery of integrated marketing, brand, and PR campaigns that truly reflect our Co-operative values—helping position us as the leading community retailer.   About the Role Reporting to the Head of Learning & Development, you’ll: Lead and shape our brand and marketing strategy across all divisions Drive PR and communications strategy, building a calendar of key campaigns and achievements Manage and evaluate in-store and in-home campaigns, seasonal promotions, and event marketing Support cross-promotion of funeral services and food retail Champion key initiatives such as ESG, Diversity & Inclusion, and the ‘Helping Hearts’ programme Develop a customer-first marketing approach to increase engagement, value, and loyalty Collaborate with the Digital Marketing Lead, commercial teams, and corporate partners Manage supplier relationships, marketing budgets, and NPS/CSAT metrics Create compelling briefs and support award submissions and Society events like the AGM   What We’re Looking For You will be: A passionate and experienced marketer (5+ years), ideally in a retail setting Strategic and analytical, but also highly creative and collaborative A confident communicator with strong stakeholder management skills Comfortable leading multiple campaigns across varied business areas Driven to make an impact and passionate about community engagement You will have: A degree (or equivalent experience) in marketing, digital media, or related discipline A track record of delivering integrated multichannel campaigns Strong organisational and project management skills A natural curiosity and appetite for innovation, learning, and improvement   Why Join Us? As a co-operative, we do things differently. We’re proud of our heritage, passionate about our values, and committed to making a real difference to our members, customers, and communities. This is more than a marketing role—it’s a chance to help shape a movement.   Ready to Apply? If you're excited by the challenge and want to be part of a forward-thinking, values-driven organisation, we’d love to hear from you.